Enterprise Mashups

Mashups are Web sites that integrate a variety of services (e.g., news feeds, weather reports, maps, and traffic conditions) in new and interesting ways.

In web development, a mashup is "a web page or application that combines data from two or more external online sources." The term mashup implies easy, fast integration, frequently using open APIs and data sources to produce results that were not the original reason for producing the raw source data. An example of a mashup is the use of cartographic data from Google Maps to add location information to real estate data, thereby creating a new and distinct Web service that was not originally provided by either source.